Resources for franchisors and franchisees

This page is not exhaustive, and we will continue to add to it. If there is a name or a company on this page, it means I, Michael Peterson, have personally worked with the company and was satisfied with the results that I received. I can’t promise you what your experience will be, but I can promise that no one or company on this list paid to be here.

Franchisor Education


The International Franchise Professional’s Group is a both a broker’s network and an educational resource.  The link above is to my profile on their page, as I do volenteer my time for training emerging franchisor brands, but the site and company is a fantastic resource for franchisors.


Not much needs to be said about the IFA. They are the organization for franchisors and franchisees. Period.

The Franchise Research Institute

As a franchisor, if you want real, scientifically valid data about the performance of your franchise network, this is where you go. If you are considering buying a franchise, and they are a “World Class Franchisor”, you can count on the fact that the organization is strong and aligned with its franchisees.

Franchisee Education


The American Franchisee Association is the only organization I know of that is specifically set up for franchisees of disperate organizations to come together for their common good.

The Franchise King

Joel Libava, AKA the Franchise King, is a franchise specialist that offers consulting prospective and existing franchisee through his Franchisee University and one-on-one coaching. This guy knows his stuff

Franchise Interviews

Led by Dr. Martin McDermott, who is also a professor at Kaplan University, Franchise Interviews is one of the first websites that offered  detailed interviews with some of the most informative sources on the topics of franchising and entrepreneurship.

Franchisor Funding

First, if you need to know how to fund a franchise, read this article on how to fund a franchised business.


Benetrends can help with 401K, SBA, and other start-up loans.
of bringing funding to the already-operating franchisee

Franchise Start-up, Funding, and Sales

Franchise Beacon

If you are looking for the best-in-class for outsourced franchise development, franchise sales, and overall franchise consulting, the team at Franchise Beacon is unequaled. With a bench that includes the top franchise sales people in the country, multi-national franchisors, and large multi-unit operators, we has experience unlike anyone else in the franchise industry. Additionally, we have launched a funding arm to help franchisors and franchisees alike fund their working capital needs.

olson and associates

One of the first true franchise consultants, Steve Olson is a thought leader in the franchise industry, and can help guide young and mid-sized franchisors through the trials and tribulations of growth.

Online Lead Sources

If you do not have a solid franchise sales process, you should not be spending money on online lead portals! If you do, however, they can help you grow your franchise system quickly.

Franchise Gator

Franchise Gator produces high-quality leads for franchisors that are willing to put in the effort to work them. Unlike other portals, they don’t use bait and switch, or use a franchisor’s popularity to drive traffic when they are not sending leads to that franchisor.

Franchise Direct

Much like Gator, Franchise Direct is known for quality leads and honest practices.

Recommended Reading

How and Why to Franchise Your Business

This book was written with the would-be franchisor in mind. It delves deeply into such topics as preparing to become a franchisor, the legal repercussions of franchising, how to recruit the right candidates, and how to manage a franchise system. This book will guide you in building a successful team of experts to help you create the stellar franchise brand that you dream of!

Become a Franchise Owner!

The definitive A-to-Z guide to researching, selecting, and starting a viable franchise business

Grow to Greatness

The Amazon #1 best-seller, Grow to Greatness is a must-read, essential guide on how to build a world-class franchise system faster.

More to come!

remember, our site is young! This page will continue to grow. If you want to be included on this page, and we have worked together, please let me know.